It’s always the same when Google rolls out another update to its primary search algorithm. Seemingly out of nowhere, any number of businesses take a hit, fall to lower positions…
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Category Archives: Search Marketing
It’s been a long time coming, but it’s finally here. Like it or not, Google made its first ever mobile-first indexing system official this week, announcing that the long-promised changes…
Like them or loathe them (be honest), millennials make up no less than the largest living generation. In numbers totaling around 77 million worldwide and with annual spending power in…
With its continually evolving and shifting landscape, digital marketing keeps us all on our toes. Not least because of the fact that digital marketing is in its own right an…
Theories and predictions are all well and good, but when it comes to gaining real insights into the current state of web marketing, there’s nothing better than a healthy dollop…
To accurately gauge public opinion when it comes to search engine optimisation, you really only need to hammer two words into Google. Try it now – just enter ‘SEO’ and…
The fact that Google represents pretty much the be all and end all when it comes to inbound traffic isn’t exactly what you’d call a secret. For well over a…
It’s the one sure-fire thing that’s been talked about for years and it seems apparently finally happened in mid 2015. Yes, after a huge period of chatter regarding how long…
It’s one thing to have a Magento business up and running that’s struggling to pull in decent conversion rates, but how about the poor buggers who don’t seem to be…
If the boffins behind the scenes at Google manage to come up with the goods as intended, it won’t be long before there’s a hell of a lot more to…
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